Pin designs for family, estate, immigration and small business lawyers who publish plain-language legal guides.
8 lawyer pin templates
Tap a design to load it into the editor below, then add your photos and change the words.
Click a photo to drag it · drag a corner or scroll to zoom · click an empty slot to add one
Pinterest marketing for lawyers
Most people do not search Pinterest for a lawyer. They search it for the problem they are trying to solve: "what to do after a car accident", "divorce checklist", "how to write a will", "LLC vs sole proprietorship" or "documents needed for a green card". Family, estate planning, immigration, landlord and small business lawyers who answer those questions in blog posts and free checklists get found long before the person is ready to book a consultation.
These templates are made for that kind of content: numbered checklists, step-by-step explainers, myth versus fact pins and calm guide covers in navy, burgundy and deep green. Load one into the editor, add a photo of a desk, documents or your office, and download a 1000 by 1500 pin that links to a guide on your firm website.
20 pin ideas for lawyers
Each one loads into the editor as the pin title.
What works on Pinterest for lawyers
1
Pin the problem, not the practice
Nobody searches "experienced family law attorney" on Pinterest. They search "how to file for divorce" or "custody schedule ideas". Write each pin title around the question a worried reader types, and link it to a guide on your site that answers it before it mentions booking a call.
2
Turn intake questions into pins
The questions clients ask in every first meeting are your best pin topics. Keep a running list from consultations, strip out anything identifying, and turn each one into a short explainer post with its own pin. Ten honest answers will do more than one long practice area page.
3
Offer checklists people save
Document checklists for a will, a divorce filing or a business launch get saved because readers need them later. Put the checklist on a page or a free PDF, and use the word "checklist" in the pin title so it matches what people search for.
4
Look calm and credible
Navy, burgundy, deep green and cream read as serious without looking cold. Use one clear serif or sans font, plenty of space and no stock gavel photos. A photo of a desk, documents or a family at home fits the topic better than courtroom clichés.
Board name ideas
Tap a name to copy it. All are under Pinterest's 50 character board name limit.
It works best for practice areas where people research before they call: family law, estate planning, immigration, landlord and tenant issues, and small business law. A pin linked to a clear guide can keep bringing readers to your site for years, which makes it a slow but steady source of consultation requests.
What should a lawyer pin about?
Pin answers to the questions clients ask before they hire you: what to do first, which documents to gather, how long a process takes and what a term means. Checklists, timelines and plain-language explainers get saved far more than firm news or award announcements.
Can I use these templates for my law firm?
Yes. Edit any template, add your own photos and colors, and download the PNG with no watermark and no sign-up. Keep the wording within your advertising rules and add any required disclaimer on the page the pin links to. A consistent template also keeps your firm's pins easy to recognize.
Should I show client results on Pinterest?
Be careful. Many jurisdictions restrict how past results and testimonials can be used and require disclaimers. Educational pins about the process are safer and more useful to readers. If you share a result, follow your bar rules and get written consent first.
Templates for other professional services and more